About

Theresa, Treet's Chief Sweetness Officer! Photo by Stacie Joy

Recipe for Success

Treet’s recipe for sweet success mixes one interactive teaching style, one part passion for baking, mixed with creativity, a dash of fun (no substitutions), finish with two parts happy customers…set the timer…bake…yield: A ‘Treet Yourself’ Baking Showcase .

In addition to our ‘Treet Yourself’ Baking Showcases, our sweet bites and creative confections come in a variety of delectable forms: mini cupcakes, whoopie pies, cookies, and brownies.   See our Catered Treets page to order Treet for your next special event. 

Who Makes Treet So Sweet?

Treet is a family owned and operated business.  Started by Theresa Luongo Pinelli in Washington, DC.  Treet is now on a mission to sweeten the Big Apple!

Theresa Luongo Pinelli is the Chief Sweetness Officer & Baking Showcase Instructor Extraordinaire for Treet!  Her fun-loving beginnings started in New York City as an event coordinator for a major cosmetic company.  When the beauty biz got ugly, she decided to test her creative chops in the marketing world. 

After thinking out of the box for several years in the non-traditional and cause marketing fields, she decided there had to be a better way of life, one that would mix her passion for sweets with her love of entertaining…so she decided to jump into a new box…a bakery box!  After completing her Pastry & Baking Arts Certification at the Institute of Culinary Education, Theresa was ready!  Ready to do what she had always wanted- make people happy through delicious baked “treets”!

Take a Penny … Give a Penny

Take time for causes, give back to the community, and help conserve Mother Nature.

At Treet we believe in giving back so we are committed to supporting the local philanthropic community by always offering NY-based non-profit organizations a 10% discount.

Our Mother Nature Statement

We are committed to minimizing our impact on the environment.  Supporting Mother Nature is baked into our business.

• Our packaging is 100% recycled and/or compostable
• We source many of our ingredients from local family farms
• We strive to reduce our carbon footprint through responsible business activities, including delivering in a hybrid vehicle

OATrageous Whoopie Pies Available to Order